Philadelphia, PA, United States
Clevel, Executive, Marketing, 100k
Jun 12, 2023
Effectv, the advertising sales division of Comcast Cable, helps local, regional and national advertisers use the best of digital with the power of TV to grow their business. It provides multi-screen marketing solutions to make advertising campaigns more effective and easier to execute. Headquartered in New York with offices throughout the country, Effectv has a presence in 66 markets with nearly 35 million owned and represented subscribers. We're dedicated to helping our clients meet their business goals by connecting them with their customers through multiscreen television advertising. Working with companies from local startups to nationwide corporations, we provide support to help each business reach its target customers. By applying data to television advertising in new ways, we're able to bring our clients the best of digital media, coupled with the power of TV. To learn more, check out www.effectv.com.
Responsible for providing Market Retail leadership and direction in all aspects of Campaign Management activities that support the sales force post-sales. Forecasts, tracks, and reports the performance of overall delivery and workforce. Monitors advertising sales metrics and reports and addresses operational issues. Oversees the development of operational policies and procedures. Provides leadership and direction for diverse and complex functions driving consistency in workflow. Contributes to the development of the organization's business strategy. Interprets business strategy and develops organizational objectives to align with this strategy. Manages multiple teams of managers and directors.
Oversees designated areas of Campaign Management supporting the Market Retail teams
Responsible to drive consistency across workflows and processes driving efficiencies
Strong advertising digital and audience delivery experience
Partner closely with other operational teams specifically ad operations, customer care and portfolio operations to ensure alignment of customer and business needs
Partner with Comcast India operations and automation teams
Works closely with sales team to oversee schedules for major initiatives and advertising campaign introductions.
Oversees advertising sales metrics and analyses and addresses issues with appropriate personnel.
Develops operational policies and procedures and ensures they are adhered to.
Ensures the terms of all contracts are met and are to Company standards.
Develops and implements business strategies and aligns them with organizational objectives.
Interprets strategies and integrates them into plans and initiatives.
Manages, mentors and develops a team of Campaign Management professionals.
Research new operational opportunities with process and systems
Consistent exercise of independent judgment and discretion in matters of significance
Regular, consistent and punctual attendance. Must be able to work nights and weekends, variable schedule(s) and overtime as necessary.
Other duties and responsibilities as assigned.
Employees at all levels are expected to:
Understand our Operating Principles; make them the guidelines for how you do your job.
Own the customer experience - think and act in ways that put our customers first, give them seamless digital options at every touchpoint, and make them promoters of our products and services.
Know your stuff - be enthusiastic learners, users and advocates of our game-changing technology, products and services, especially our digital tools and experiences.
Win as a team - make big things happen by working together and being open to new ideas.
Be an active part of the Net Promoter System - a way of working that brings more employee and customer feedback into the company - by joining huddles, making call backs and helping us elevate opportunities to do better for our customers.
Drive results and growth.
Respect and promote inclusion & diversity.
Do what's right for each other, our customers, investors and our communities.
This information has been designed to indicate the general nature and level of work performed by employees in this role. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications.
Comcast is an EOE/Veterans/Disabled/LGBT employer.
Comcast is proud to be an equal opportunity workplace. We will consider all qualified applicants for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran status, or any other basis protected by applicable law. Comcast will consider for employment qualified applicants with criminal histories in a manner consistent with the requirements of applicable law, including the Los Angeles Fair Chance Initiative for Hiring Ordinance and the San Francisco Fair Chance Ordinance.
While possessing the stated degree is preferred, Comcast also may consider applicants who hold some combination of coursework and experience, or who have extensive related professional experience.
Relevant Work Experience
National Pay Range: $106,020.01 USD-$248,484.40 USD
Comcast intends to offer the selected candidate base pay within this range, dependent on job-related, non-discriminatory factors such as experience.
Base pay is one part of the Total Rewards that Comcast provides to compensate and recognize employees for their work. Most sales positions are eligible for a Commission under the terms of an applicable plan, while most non-sales positions are eligible for a Bonus. Additionally, Comcast provides best-in-class Benefits. We believe that benefits should connect you to the support you need when it matters most, and should help you care for those who matter most. That's why we provide an array of options, expert guidance and always-on tools, that are personalized to meet the needs of your reality - to help support you physically, financially and emotionally through the big milestones and in your everyday life. Please visit the compensation and benefits summary (https://jobs.comcast.com/life-at-comcast/benefits) on our careers site for more details.
Website : http://corporate.comcast.com